1. to propel a boat forwards with a pair of small oars.
2. to tilt your head back and down a drink quickly.
We took inspiration from the traditional sense of the word and the Australian slang for necking a drink to capture what we mean as a brand. We want to convey that we see ourselves as a forward think / progressive brand, whilst also capturing the energy and sense of joy when sculling your favourite beverage.
Alongside the new brand name, we also have upped the visuals on our packaging to reinforce the energy of our products. Gone are our previous bottles with only one colour. SCULL is all about vibrancy and so we have added a very colourful graphic on our labels.
We are much more than just kombucha. Excited to show you what else is in the pipelines in the coming months.